If you’re not upselling strategically, you’re leaving money on the table. Many stagers hesitate to offer additional services because they worry about sounding too “salesy” or turning clients away. But when done right, upselling isn’t about pushing—it’s about providing value.
In this session, Michelle Lynne, owner of ML Interiors Group, will walk you through how to package, price, and position premium services in a way that clients are eager to say yes to. Whether it’s design consultations, furniture rentals, or styling upgrades, you’ll learn how to increase your revenue per project while keeping clients happy
What home stagers and designers can expect from this RESACON session:
- The top high-value add-ons that stagers should be offering—and why clients love them.
- How to introduce upsells naturally—without feeling pushy.
- Pricing strategies that make add-on services feel like a no-brainer for clients.
- How to communicate value so clients see your upsell as an investment, not an expense.
-
The best timing to offer additional services so clients are most likely to say yes.
Michelle Lynne – Helping Home Stagers Increase Revenue with Smart Upsells
Michelle Lynne is a home staging profitability expert and business strategist who helps stagers and interior designers scale with confidence. As the owner of ML Interiors Group, an award-winning 7-figure design and staging firm in Dallas, Texas, Michelle has mastered strategic pricing, smart upsells, and business systems that increase revenue—without adding more projects to your plate.
Michelle knows the challenges of pricing uncertainty, inconsistent income, and the pressure to find new clients—because she started where many stagers are today. Through years of refining upsell strategies, add-on services, and scalable pricing models, she now helps other stagers maximize profits per project while keeping clients happy.
With over 20 years of business experience, Michelle teaches stagers how to:
✅ Increase revenue per project through premium add-ons clients actually want
✅ Avoid sounding salesy while introducing valuable upsells
✅ Price and package staging services for maximum profit
✅ Attract high-value clients who see staging as an investment
Michelle is also the host of Designed For the Creative Mind, a top-rated podcast where she shares real-world strategies for running a profitable staging business. She’s the founder of Studio Works, a co-working space for interior designers, and co-founder of Sidemark, a sales and marketing software for design professionals.
At RESACON, Michelle will walk stagers through practical, revenue-boosting strategies that can be implemented immediately—so every project becomes more profitable without working more hours.
💡 If you want to turn your staging business into a revenue-generating powerhouse, don’t miss Michelle’s session at RESACON!